Singles’ Day (November 11th) – originally a celebration of self-love and independence in China – has become one of Germany’s biggest online shopping events. German retailers go all out with massive discounts on electronics, fashion, beauty, and home goods.
Here’s your guide to the top Singles’ Day 2025 offers from Germany – perfect for shoppers looking to treat themselves or get a head start on holiday shopping.
Zalando.de is celebrating Singles Day with 22% off clothing, shoes, accessories, and beauty products using code 2025SINGLE. The offer includes top brands and trendy seasonal picks ideal for both gifting and personal style upgrades. Choose seasonal styles from Nike, Calvin Klein, Jack & Jones, and more or treat yourself with skincare from favorites like The Ordinary, Clinique, and Lancome.
From November 7–11, Otto.de is offering 20% off across a wide range of products when you shop via their app, including fashion, beauty, home furnishings, toys, and multimedia. It’s one of the easiest ways to grab early deals before the seasonal rush.
AboutYou.de offers 22% off women’s, men’s, and kids’ fashion, including shoes and accessories. It’s a perfect destination for trend-focused shoppers looking to refresh their wardrobe with famous brands and trending styles. Look for products with a blue -22% coupon and smply add your selected items to the basket; the discount will be activated automatically. The promo lasts until November 12.
MediaMarkt, Germany’s leading electronics retailer, has wrapped its Singles’ Day offers into its Black YOvember campaign. You’ll find great prices on everything that helps you enjoy and express yourself – from gaming consoles (PS5, Nintendo Switch) and smartphones, to laptops, TVs, and home appliances like coffee makers, air fryers, and SodaStreams.
From November 6–11, Douglas.de offers 20% off sitewide, no code required. The discount automatically applies online and in-app. With fragrances, skincare, and makeup from leading brands, this is one of Germany’s top beauty promotions. (Exclusions apply to select luxury perfume brands and advent calendars.)
Deichmann.de celebrates Singles Day with 20% off online and 22% off in the app. From chunky sneakers to stylish boots and pumps, Deichmann is a great place to score affordable, trendy footwear for the entire family.
From November 10–14, Rossmann offers 22% off selected cosmetics from L’Oréal Paris, Maybelline, and essie via app coupons. Activate the coupons in the Rossmann app and scan them at checkout to save, even available for shoppers who use a German forwarding address.
Beauty retailer Flaconi.de gives 11% off almost everything with the code SAVE11. This includes skincare, makeup, fragrances, and grooming products – perfect for those looking to indulge in premium European beauty brands.
Pieper.de invites shoppers to celebrate self-love with 11% off all items plus an additional 1%, using the code SINGLE. The deal even applies to already discounted products, a unique opportunity to grab high-end fragrances and cosmetics.
Streetwear fans can score 20% off online or 22% off via the Snipes app on apparel, shoes, and accessories from top brands like Nike, Adidas, Puma, and The North Face. Perfect for sneakerheads and style-conscious shoppers alike.
Even if you’re outside Germany, you can still enjoy these Singles Day promotions by using a German delivery address from forward2me.
Here’s how it works:
This way, you can access exclusive German Singles Day discounts, even if the stores don’t offer international shipping.
Whether you’re shopping for new tech, designer fashion, or luxury skincare, Singles’ Day 2025 in Germany has something for everyone. With unbeatable discounts and the option to shop globally through forward2me, there’s no reason not to celebrate yourself this November 11th – and maybe check off a few holiday gifts along the way.
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